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Trademark

What is a trademark?

A trademark is a distinctive sign that serves to distinguish your products and your services from those of your competitors for a period of 10 years (renewable) and in a given territory.

How are these rights acquired?

Before filing an application for a trademark, it is advisable to perform a prior art search in order to make sure that the sign under consideration is available.

GPI & Associés is listed as Registered Trademark Representative before French (INPI), International (WIPO), and European (UEIPO) Trademarks Offices. GPI & Associés can also directly represent applicant before the German (DPMA) and the Spanish (OEPM) Trademarks Offices.

GPI & Associés provides you with a filing strategy and handles the filing the application for your trademark, both in France and internationally, depending on your policy for developing your trademark and on your budgetary constraints so that you benefit from protection that is appropriate and effective.

The Firm handles prosecution of registration procedures and keeps you informed about notifications from Trademark Offices while also recommending defence and response strategies.

GPI & Associés then keeps track of your files and manages your rights, reminding you of the main deadlines for renewal.

Defending your rights

GPI & Associés represents you in opposition proceedings before Trademark Offices.

Once your trademark is registered, we recommend settling a monitoring survey to detect third party trademark filings that might be identical with or similar to yours. When a trademark is detected, opportunities for legal proceedings and/or for amicable settlement with the adverse party are analysed.

Our Firm also assists you in defending your rights against third parties before the courts in close collaboration with Attorneys at Law dedicated to Intellectual Property, e.g. through GPI Avocats.

The Firm supports you in setting up valuation and operating strategies of your rights, and assists you in contractual matters.